Podcasts

Diversity, equality, and inclusion (DEI): you've heard these words before, but what exactly do they mean? And how can businesses incorporate them in their everyday operations? Not only is a DEI strategy a socially responsible thing for every company to implement, but it is also an essential step that companies need to take to enhance the success of their overall business. To be an inclusive leader that embraces DEI, there are several important factors to consider before getting started. In this episode, we discussed how you and other business leaders can easily promote a more diverse and inclusive company culture where employees feel heard and acknowledged. Let's dive in and figure it out together! Subscribe to Figuring It Out: https://podcasts.apple.com/us/podcast/figuring-it-out/id1529925981?uo=4 My site: http://kevin-england.com/​​​ My agency: https://vonazon.com/​

This week, we’re tackling the topic of digital transformation (DX). In this episode, I discuss the questions many brands have been asking in the wake of last year’s dramatic changes to the way we use—or misuse—technology to survive in what my team likes to call the “The Year of the Life Preserver.” The questions I hear and respond to on a daily basis and through my podcast are things like: - Should we continue using the tools and apps we relied on to stay afloat when the world went remote? - What tools should your team use to be more productive moving forward? - How can I do more than just survive, but actually thrive and accelerate my digital transformation while coming back even stronger now that business is starting to boom and competition is heating up again? Let's dive in and figure it out together. Subscribe to Figuring It Out: https://podcasts.apple.com/us/podcast​... My site: http://kevin-england.com/​ My agency: https://vonazon.com/

In today’s podcast, I discuss something which I am sure that many of you have personally experienced as a direct result of COVID-19 – hybrid work environments. I’ll dive deeper into what hybrid work environments look like, what they can mean for your company and your employees, and how they might actually be here to stay, even after this pandemonium subsides. Let's dive in and figure it out together! Subscribe to Figuring It Out: https://podcasts.apple.com/us/podcast/figuring-it-out/id1529925981?uo=4 My site: http://kevin-england.com/​​​ My agency: https://vonazon.com/​

In this episode, I discuss a challenge that many businesses in this current COVID-19 environment are experiencing, LIMITED HIRABLE TALENT. I am sure it comes as no surprise to many of you that the pandemic has completely changed the way in which many of us work, communicate, and even feel. And these feelings have impacted what many employees are now expecting from their jobs. In comparison, COVID-19 has also changed the demands of employers as well. I’ll go into detail about some of these evolved demands, and how you can better navigate through this new era of limited talent and increased expectation. Let's dive in and figure it out together! Subscribe to Figuring It Out: https://podcasts.apple.com/us/podcast/figuring-it-out/id1529925981?uo=4 My site: http://kevin-england.com My agency: https://vonazon.com

In this episode, I will be discussing PPC ads, and how you can ensure the success of your next campaign. Learn How To: - Effectively revise, identify, and expand your keywords - Successfully integrate customer reviews within your display ads - Utilize geotargeting to display your ads within a specific location - Properly review your client and prospect demographics - Efficiently revamp your landing pages So, join me as we figure out how to optimize the results of your PPC campaigns! Subscribe to Figuring It Out: https://podcasts.apple.com/us/podcast/figuring-it-out/id1529925981?uo=4 My site: http://kevin-england.com/​​​ My agency: https://vonazon.com/​

In this episode, I discuss a marketing phenomenon that in recent years has swept all over the web–influencer marketing on social media. Like most things in life, there are positives and negatives to social media influencer marketing, and it may not be as straight forward as you think. So, let’s dive right into today’s topic and figure it out together. Subscribe to Figuring It Out: https://podcasts.apple.com/us/podcast/figuring-it-out/id1529925981?uo=4 My site: http://kevin-england.com/​​​ My agency: https://vonazon.com/​

Join me for this new episode as I discuss the many aspects of affiliate marketing—what it is, why it’s become so popular amongst today’s digital youth, what qualifies as affiliate marketing, and how companies and consumers are utilizing affiliate marketing in 2021. We will talk about: The three parties that make up affiliate marketing The most popular ways that e-Commerce affiliate marketing is used Today's most well-known affiliate partnership programs The advantages and disadvantages of affiliate marketing

A true leader understands that in order to gain respect, they have to connect with their audience through effective in-person communication, as well as through today’s digital channels. In this episode, we explore the ways that you can hone your communication skills so you can become a talented communicator, on and off the screen! Join me, as I break down what takes some people years to master into just a few easy steps. Let’s dive right in and figure it out together! Subscribe to Figuring It Out: https://podcasts.apple.com/us/podcast/figuring-it-out/id1529925981?uo=4 My site: http://kevin-england.com/​​​ My agency: https://vonazon.com/​

Being the leader of my own marketing agency has taught me firsthand just how quickly market trends can shift. The consumers of yesterday, are not the same consumers of today. Your customers and clients expect a personalized experience that is carefully tailored to their individual interests. And, in order to effectively meet these expectations, you need to understand the needs and wants of your target audience, and how you can cater to their demands better than your competition. In today’s episode, we will explore the topic of CRM, short for, Customer Relationship Management. We’ll cover all the bases–––what it is, why so many modern-day companies are using CRM software to engage with their target audience, and how you can use your CRM to run a successful customer-oriented business. Let’s dive in and figure it out together! Subscribe to Figuring It Out: https://podcasts.apple.com/us/podcast/figuring-it-out/id1529925981?uo=4 My site: http://kevin-england.com/​​​ My agency: https://vonazon.com/​